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April 28, 2025

Circus Performers Embrace Risk and Reward
Psychology

In the dim glow of the backstage area, Vicente Quirós, a 60-year-old high-wire artist with Cirque du Soleil, prepares for another performance. With over four decades of experience, Quirós embodies the intricate dance between risk and reward that defines the life of a contemporary circus performer. His journey from a family-run circus in Madrid to the global stages of Cirque du Soleil offers a compelling case study in the behavioral economics of modern circus artists.

The Allure of Risk

Quirós's career choice is emblematic of a broader phenomenon: the attraction to high-risk professions despite the potential for severe injury. Behavioral economists suggest that individuals often overestimate their ability to manage risk, a cognitive bias known as overconfidence. This bias can lead performers to engage in perilous acts, believing their skills will protect them from harm. As Quirós reflects, "It's normal for high-wire artists to fall, like a football player breaking their leg or a Formula One driver crashing their car." (businessinsider.com)

Incentive Structures and Safety

The economic incentives within the circus industry further complicate this dynamic. Performers are often compensated per show, creating a direct link between performance frequency and income. This structure can discourage artists from taking necessary breaks or reporting injuries, as doing so would result in lost earnings. Moreover, the competitive nature of the industry means that admitting to physical limitations could jeopardize future contracts.

However, Cirque du Soleil has implemented measures to mitigate these risks. Quirós notes, "If I'm feeling ill or injured, I go to the physiotherapist and they'll say I'm not available to work. In Cirque du Soleil, we always have a backup artist to cover us when we're not fit to perform." (businessinsider.com) This policy not only prioritizes performer safety but also ensures the continuity of the show, balancing economic incentives with well-being.

The Role of Institutional Support

Institutional support plays a crucial role in shaping the decision-making processes of performers. Cirque du Soleil provides comprehensive care, including on-site chefs and educational programs for performers' families, creating an environment where artists feel valued beyond their economic output. Quirós describes this support system: "We all eat there every day, around 200 people... It's like having a five-star restaurant cooking for you all of the time." (businessinsider.com) Such benefits can reduce the pressure to perform while injured, as the organization demonstrates a commitment to the holistic well-being of its artists.

Cultural Factors and Risk Perception

Cultural factors also influence performers' attitudes toward risk. The circus tradition often romanticizes danger, portraying it as an integral part of the art form. This cultural narrative can lead performers to internalize risk-taking as a necessary component of their identity, potentially skewing their risk perception. As Quirós observes, "The best part of it all is that we're constantly traveling the world, seeing different countries and making friends. It feels like I'm always on vacation." (businessinsider.com) This sense of adventure and fulfillment may overshadow the inherent dangers of the profession.

Conclusion

The behavioral economics of contemporary circus performers like Vicente Quirós reveal a complex interplay between cognitive biases, economic incentives, institutional support, and cultural narratives. Understanding these factors is essential for developing policies and practices that protect performers while preserving the artistry and thrill that define the modern circus experience.